Social Share Clips

Twitter Clip #FOMOFanz 006

Watch out I’m fired up and full of passion on this episode, it might be a combination of my strong belief in the importance of defining success in this digital world full of noise and fakers or just the fact I was using my new standing desk. But on this episode you'll feel my passion, my fire and hear my plea for everyone that wants to use new technology or bleeding edge marketing strategies, that you must define success, you must link it to business goals and ultimately anyone that starts with the technology or the apps without defining success is an idiot.

I love and believe in the power of digital storytelling, I’ve built my business around building strategies for social video apps like Snapchat, Facebook Live, Periscope, YouNow and others. But more than that, I love helping people embrace change and focus on the aspects of their business they love the most while letting their employees, customers and advocates tell their story. I don’t care about what technology a business is using or what marketing tool they have purchased, I care about helping a business solve a problem, achieve a business object and ultimately achieve the success they’ve defined at the start of the project. So it doesn’t matter if you’re writing down your goals as an entrepreneur for 2017 or putting a 2017 content calendar together as a small business, after listening to this episode I hope you understand the importance of using data, having a clear understanding of how you’ll measure your goals and the data and ultimately define and focus on success more so than any shiny object or bleeding edge technology.

This week I accomplished in 2016 goal of reaching 100k followers on my Twitter account @iSocialFanz. Now this is a vanity metrics but in this episode you'll hear me explain why this single metric might appeared to be in the goal for me in 2016 it was really a combination of strategy and focus as well as proving an event professional wrong that wanted to pay me more money but only if I had 100k followers.

Quotes from this episode:

“Success when tied to a single metric, is guaranteed to fail!”

“Data isn't the story.
You use data to help tell the story…”

“Focus of building a following on social media has to be able the combination of what you provide your followers and what your followers will provide you.”

“Success is determined by your audience, not by you the brand or content creator!”

On this episode I discuss:

Would you buy followers on social media if someone offered you 5k dollars and you knew it would only cost you $800 to buy those followers?
I explain as a professional business speaker the broken methodology of many events that weigh having a book or some variety metric has on the amount they’ll pay for you to speak.
Value of community and the importance of making community success much more than a variety number or the needs or judgement of others.
Data is important but those who use one variable of data are going about measurement and data the wrong way.
The value of context for the data that you use to measure success or set your goals with.
What does it mean to be an influencer in this digital world and the importance of doing the research and understanding what someone has done and accomplished before labeling them as an influencer or thought leader.
Anyone who measures someone's success based on how loud someone screams doesn’t understand the importance of understanding what someone has done in the past, what they’re doing today and what they’re setting themselves up to do in the future.
Difference between Chewbacca Mom being a viral sensation and calling her an influencer.
Understanding that the audience not the content creator is who determine the success of a project or if something goes viral.
Defining business objects or solving a business problem has to be the key focus of any and all new projects including those on new media such as Snapchat, Periscope, Facebook Live, Instagram Live and others.
It doesn’t matter if you’re deploying influencer marketing or email marketing or digital marketing as a whole…. you must understand what success looks like, define the business objects or problems you’re solving while understanding where your audience is then decide on the technology or network you’ll use to achieve this.
Fear Of Missing Out and this show FOMOFanz is about helping the audience focus on the business that they do the best while also understanding what is available tomorrow and what your community will be doing tomorrow.

Social Share Clips

Social Share Clips

Paid for 100k Followers & Defining Success #FOMOFanz 006...

1,348 views December 20, 2016

Listen to the full episode in all the podcast players or visit http://FOMOFanz.Live to get links...

Social Share Clips

Twitter Clip #FOMOFanz 006

311 views December 21, 2016

Watch out I’m fired up and full of passion on this episode, it might be a combination of my...

Social Share Clips

Defining Success Wrong, Paid 5k for 100k Twitter Followers

393 views December 20, 2016

Watch out I’m fired up and full of passion on this episode, it might be a combination of my...

Social Share Clips

Instagram Live Streaming is Live, Here are my 1st...

1,078 views December 12, 2016

Instagram Live rolled out to the public today Dec 12th after being announced a couple weeks back....

Rate this video

1 star 2 star 3 star 4 star 5 star
pomp July 05, 2019 07:05 AM Delete

Good Post! Thank you so much for sharing this pretty post, it was so good to read and very usefulرنگ نسوز and لاینینگ visit us.

pomp July 05, 2019 07:04 AM Delete

I am so happy to read this. This is the kind of manual that needs to be given and not the random misinformation that's at the other blogs.عکاسی تبلیغاتی and عکاسی صنعتی in our site

pomp July 05, 2019 07:03 AM Delete

I am so happy to read this. This is the kind of manual that needs to be given and not the random misinformation that's at the other blogs.عکاسی تبلیغاتی and عکاسی صنعتی in our site.

gardesha July 03, 2019 05:32 AM Delete

Thank you for your post. Please visit our site رزرو هتل شیراز travel رزرو هتل تبریز tour رزرو هتل یزد I would love to share articles and receive articles from this author.

Jessica Jones June 13, 2019 03:20 AM Delete

Excellent and nice post. It will beneficial for everyone. Thanks for sharing such a wonderful post.

business dissertation examples |
management dissertation examples |
Criminology Dissertation Examples

haris khan May 21, 2019 07:33 AM Delete

I wrote about a similar issue, I give you the link to my site.

novel-arabic May 09, 2019 08:42 PM Delete

if you need to read روايات صينية مترجمة this is best place for read wuxia novels

john danilla April 15, 2019 05:16 AM Delete

I am John Danilla from UK( northern ireland), i want to share a
testimony on how a powerful spell caster cured my HIV disease, i was
diagnosed of this disease, in the year 2009, last week i saw a testimony on
Dr.Akioya on how he cured an HIV patient, so i contacted him through phone
and he asked me to email him, which idid, so he told me that all my
problems is over and then he decided to do an healing spell spell for me so
after he finished it, he told me to wait for just 24 hours and then i
should go for a test, so i really did as he had said, so my greatest
surprised when i went to the hospital to go for an HIV test, the Medical
doctor diagnosed that, i am now HIV negetative at first i was amazed and
now i have come to realise that this spell caster Dr. Akioya is a very
powerful one and a real spell caster. So viewers of this should please join
me in my celebration for i am the happiest man on earth today and if you
want to contact him, you can do this via his email
( or call him or whatsapp him
+2348105257464. or you can visit is website;

daxanayep luji February 16, 2019 12:02 AM Delete

Best way to login">hotmail

zinkuzuma99 February 06, 2019 12:23 AM Delete

hey i am using socialfanz and i like your videos and if you want know how clear cache internet explorer then read this information and follow step by step.

Afshahussain97 November 29, 2018 08:36 AM Delete

Good one.

Afshahussain97 November 29, 2018 08:36 AM Delete

Some real reasons mentioned here which behind the Las Cruces is For Art Lovers. You get a kick out of the chance to put profitable focuses identified with this subject and i'm cheerful to peruse this one. This site help to get best reviews me a long way to go more about existence and not very many sites have such useful articles to fulfill the life and pleasant.

Lucy November 21, 2018 03:03 AM Delete

Hello everyone I want to appreciate the great work of Dr. Ehoh , I have been diagnose of herpes simplex virus for years,I’ve lost all hope and that there is no cure and I have been taken medicine to sustain myself till I got to know about Dr. Eboh through a friend who he cured of Hiv. I contacted him and he sent me his herbal remedy which I took as he directed me to do for some days and I went to the hospital after consuming his Herbal medicine and I was confirmed Herpes Negative after years of pains and suffering , it is indeed a miracle, his web site is a great man, I have heard so much about how he hashelp lot of people, if you have any issue you can contact him for help.via: or add him on whatsapp can contact me for more information via:

Add a comment...
Post as (log out)